Want to start a company swag store? A company swag store is a store that sell logo-branded items as well as other products in the same store, but they also sell t-shirts, sweat shirts, coffee mugs, hats, bags, books, and more with your company's logo on them. Starting a company swag store can be tricky because you don't want to upset your customers every time they walk by. Luckily, there are a few ways to do this:
In House. The best way to start your company swag store is to create a rewards program that all of your employees can enjoy. For example, let's say that your company sells sweatpants. When an employee comes into the store with their sweatpants, they can buy a free drink with that money. You can also offer cash/points for every purchase, or simply give out gift certificates.
Outside the company swag store. If you don't want to offer your employees merchandise, you can still create a company swag store without opening a physical location. Just add a small corner of your store to an open air merchandising location, like a flea market, or add a small table to a side of a street fair. By offering your employees free merchandise, you'll show them that you believe in them, that your company cares about their happiness, and that you're willing to go above and beyond to keep them happy.
Employee Recognition Day. To kick off your company swag store management, send each employee home with a company swag bag. Every employee will enjoy the opportunity to advertise their business to friends and family members. The more that your employees carry around your branded swag, the more likely it is that they'll be back on your list of returning clients.
Add a New Strategy. Some companies have found that adding a new strategy to their company swag store has been extremely effective. Let your HR manager's brainstorm and consider the following idea: what if you gave your employees an inexpensive present each year? What could this inexpensive gift be, and where could you find a great deal on it? Make sure to check out this website at https://www.youtube.com/watch?v=8yjZF0d1WnY for more details about products
Giving away branded gear is a great way to foster employee engagement and keep employees happy. The most successful company swag store owners often note that their employees are more engaged when they are surrounded by products that they recognize and love. Your employees will appreciate your investment in their personal growth and happiness by helping to promote your business and its products and by allowing them to keep the ownership of their company swag store!
